Crown Products, Inc. | Stephens

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Financial Advisor

Crown Products, Inc.

Value Not Disclosed 02/11/2022 Building Products, Materials & Technology Complete
Financial Sponsors
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Transaction Details

  • On February 11, 2022, ShoreView Industries (“ShoreView”), completed its acquisition of Crown Products, Inc. (“Crown”), a portfolio company of WILsquare Capital, for an undisclosed value
  • Crown is a leading distributor of flooring and flooring installation products, serving the Upper-Midwest and Mountain West for over 55 years
  • During WILsquare's four-and-a-half-year ownership period, Crown executed on four acquisitions, opened new locations, expanded its product offering and geographical reach, built an ecommerce platform from the ground up, and invested extensively across the organization in people, processes, and systems

About the company

Crown Products, Inc.

Crown, headquartered in Bloomington, MN, is an industry leading distributor of flooring and flooring installation products, serving the Upper-Midwest and Mountain West for over 55 years. Comprised of Walcro, LLC, Cartwright Distributing, LLC, Tri-State Wholesale Flooring, LLC and Jer-And, Inc, Crown's knowledgeable team and 20 location distribution network serves residential and commercial flooring contractors, builders, and retailers across nine states.

WILsquare Capital

WILsquare Capital is a St. Louis-based private equity firm focused on acquiring and growing lower-middle market businesses in the Midwest and Southern United States, with an emphasis on business services, niche manufacturing, distribution and technology companies. The firm is currently investing out of WILsquare Capital Partners Fund II, L.P.

ShoreView Industries

Founded in 2002 in Minneapolis, Minnesota, ShoreView Industries (“ShoreView”) has raised over $1.3 billion of committed capital across four funds — eliminating the need to raise third-party equity on a deal-by-deal basis. ShoreView has partnered with family or entrepreneurial-owned companies across many sectors, including engineered products, distribution, industrial services, business services, and niche consumer products.

Sources: Press Release, Publicly Available Information.
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